Tag Archives: advertising

Working without pay.

If anyone’s been wondering, I’ve been working on finishing our basement for just over a year now which includes office spaces for both my wife and myself. We both work from home.

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Although I’ve found that doing all the work myself very satisfying, with part-time help from my sons with the drywall which was fun, this project is finally nearing completion.

Now I need to start devoting much more time and energy
into getting work that pays – got any?

If you’re on my mailing list you’ll be getting an e-blast soon!
And if you can’t send work, just send money.

🙂

 

Not in a Flash but somewhat less time than anticipated.

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So this is the product of me trying to reacquaint myself with Flash and DreamWeaver while getting introduced to Adobe Media Encoder.
Surprisingly, it was a blast!

New Work

E-Blast Campaign: A years worth of creative – 14 in all – to serve as playful reminders to CPG Trade Marketing Managers that Field Agent can help with the success of their up-coming in-store initiatives.
Here are my three favourites but you can see them all here.

1-TAX_SEASON 7-SUN_CARE 9-HALLOWEEN

Next up, B2B Magazine Ad targeting contractors/installers of Flue Gas Venting Systems with a gentle yet firm reminder that a safe installation is paramount.

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And finally, a fun little hard-hat sticker given away to plumbing contractors – just a small part of a larger promotion.

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So what can I make for you today?

This idea bites.

IPEX-Electrical-Systems_Ad

Trade Ad targeting electrical contractors to communicate USP of the product
>> built-in teeth.

Responsibilities: Creative and art direction, copy,
image compositing & retouching.

A beautiful B2B print campaign. (Well, I think so anyway.)

Who wouldn’t want a big, fat wallet unless of course it’s filled with useless
scraps of paper instead of cold, hard cash.
In this case it is cold, hard cash we’re talking about and it speaks directly to a plumbing contractors’ bottom line in simple and direct language.

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CREDITS
My responsibilities: creative & art direction, copywriting,
layout & final art.
Photography: Christopher Lawson Photography
Retouching & image manipulation: Mike Carter Studio
So what can I make for you today?

Logo Design for healthcare writer Diane Bracuk

Diane Bracuk is a healthcare writer who can transform complicated healthcare and/or pharmaceutical information into easily digestible, consumer-friendly prose; no easy task to be sure.

This is her ‘unique selling proposition’ and was my starting point for her logo design and tagline development which resulted in this stylized ‘funnel’ into which molecule-like info is dumped leading to a simple yet compelling tagline.

To come… her self-promotion campaign. Stay tuned.